Rewind the clock

What if you had the dementia risk and mental sharpness of someone 10-20 years younger?
See how BetterBrain can help

BetterBrain in practice

Insights

Get a comprehensive and convenient brain check-up
blood biomarkers
50+ blood biomarkers
Get tested for 50+ brain health biomarkers curated by physicians, with the option for at-home testing
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follow up diagnostics
Follow up re-testing
Re-testing of any biomarkers that were sub-optimal in your baseline at no additional cost, plus any other diagnostics needed
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cognitive assessments
Unlimited cognitive assessments
Unlimited access to 15-minute scientifically validated, gamified test
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Optional pTau-217 testing
Get the most accurate view of your current dementia risk up to 20 years before symptoms occur
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Improve

Act on your results using a tailored protocol and expert guidance
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Results dashboard
Understand your health with plain english interpretations, visualize your  biology, and track your results
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expert consultation
Expert guidance
75-minute 1:1 session with a brain health expert or in-depth reporting to understand your results and co-create your protocol
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expert consultation
Unlimited messaging
On-demand live chat with our brain health experts
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Your BetterBrain journey

Brain health in today's healthcare system is full of outdated practices, long lines, and unnecessary complexity.
BetterBrain complements your existing clinical care and makes the cutting edge simple and accessible.
health assessment
Step 1

Establish a baseline

Start by completing your health questionnaire and cognitive test. Get your blood draw from a local lab, or have a licensed phlebotomist come to your home (where available).
results
Step 2

Understand and plan

Visualize your results and see your top opportunities in plain English. Create a personalized protocol that fits your biology, constraints, and lifestyle.
action plan
Step 3

Act on your plan

Put your plan into practice and let us help you stay on track. Access curated products and more advanced clinical services if needed.
reassess and adapt
Step 4

Retest and adapt

Retest your most critical markers after 3 months to see your progress and adapt your plan accordingly.

BetterBrain’s approach to brain health

Achieving brain health requires a deep, holistic understanding of your health and using evidence based practices to improve your well-being and reduce risk.

Insights
Brain health and dementia risk are best understood using four complementary lenses.
Each lens helps identify risks, prioritize actions to take, and track whether those actions are working.
Improve
Brain function & dementia risk can be substantially improved using  5 principles, which are divided into 11 practices.
They are especially powerful when used together and are tailored to specific risk factors.

Brain physiology

Brain specific-markers including amyloid and tau levels, blood flow,  neurotransmitter activity, brain volume, and signs of damage.

Whole-body health

A biomarker-based understanding of the 10 bodily systems that most impact dementia risk and well-being

Cognitive performance

An objective understanding of how well you currently think, remember, and solve problems

Daily function

Your mood, clarity, energy, mobility, and the absence of unfavorable symptoms

Engagement

Engagement is about what we do, not what we avoid. Using our brains to learn, relate to others, and move our bodies can have a profoundly positive impact on our brains.

Nourishment

Nourishment is about eating the right food in the right quantity and supplementing when needed.

Restoration

Our bodies and brains also need restoration, primarily by sleeping well but also by reducing our stress levels.

Protection

Protecting our brains means defending it from harm, whether direct or indirect, and minimizing exposure to the most harmful environmental toxins.

Treatment

Treating acute medical issues maintain your body and your brain. It’s important to use the most effective clinical therapies, including prescription drugs.

Brain physiology

Whole body health

Cognitive Performance

Daily Function

Engagement

Move
Relate
Learn

Nourishment

Supplement
Eat

Restoration

Sleep
De-stress

Protection

Defend
Environment

Treatment

Drugs
Therapy

Hover over boxes to see more about how BetterBrain uses the science of Insights and Improve to approach brain health

FAQs

Are Alzheimer's disease and other dementias preventable?

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While there is no cure for Alzheimer's disease, the science around prevention has progressed tremendously over the past few years, as detailed in our Science section. A landmark study suggested that ~40% of cases are preventable, but many experts believe this might be closer to 60% given they did not consider important factors such as sleep, hyperhomocysteinemia, among others. What's more, implementing these brain health strategies has clear short term cognitive benefits (25% improvement per the landmark FINGER study) and improves many other aspects of your health.

What are some things I can do to reduce my risk of developing dementia?

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While it may not be satisfying, the reality is that "it depends". There are 100+ potential interventions, but to find the 3-5 most effective ones it is critical to understand your biology — hence why BetterBrain does extensive blood biomarker testing among other assessments.

I get lab tests every year at my annual physical. How is this different?

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BetterBrain's battery of tests is completely different than what primary care physicians typically order. Our panel has been carefully assembled and vetted by leading physicians to provide a comprehensive view of your brain health. Unfortunately, many of these tests are inaccessible to most people given doctors are typically less focused on long term prevention, and insurance companies require "medical necessity" which usually requires existing symptoms.

How soon after joining can I get tested?

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Typically within a few days. As soon as you're signed up, you can schedule your mobile phlebotomy appointment. You can also complete your cognitive assessment and self-assessment immediately.

How long after testing will I get my results?

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Your bloodwork will typically be available within a week of your blood draw. Once ready, you will recieve an email to view your results directly on our platform.

Is BetterBrain right for me?

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BetterBrain was designed for anyone interested in improving their brain health — both reducing dementia risk and improving cognitive function. We find that people who benefit the most typically have  (1) a family history of dementia / Alzheimer's, OR (2) 1 or 2 copies of the APOE4 gene, OR (3) have been experiencing some level of cognitive decline they would like to address.

I already have my own doctor, how does BetterBrain fit in?

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BetterBrain aims to integrate seamlessly into your existing care and help you navigate the broader healthcare system. We do not intend to replace the work of your physician and believe it is important for all to maintain a relationship with a primary care doctor.

Who will have access to my results?

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We restrict access to results on a need-to-know basis. Namely, your results are available only to you, the ordering physician (who will contact you directly for any critical results), and your brain health expert if you are receiving coaching.

How do you keep my health information safe?

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BetterBrain takes data privacy and security very seriously, and as such adhere to high standards for digital, physical, and administrative security measures to protect your data. All of our staff are trained on HIPAA regulations to make sure we're working together to protect your information.

Please refer to our Privacy Notice for more details.

Will a physician be reviewing my results?

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Yes, a medical doctor will review results from your lab tests and call you directly if there are any critical values in your results. Otherwise, your results will be interpreted directly on our app and by your health coach.

What time commitment does BetterBrain require?

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Our entire assessment process typically takes under an hour (~15 min for at-home blood test, <15 min for cognitive assessment, and <10 min for the self-assessment). However, the real work starts post-assessment. While many interventions are quick and easy (e.g., new supplement routine), others may require more effort (e.g., optimizing sleep). That said, we work hard to ensure you find things that are enjoyable and beneficial to many other aspects of your life.

Who are the BetterBrain health coaches?

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Given we are in our first year of operation and want to give you the best possible experience, one of our co-founders and brain health experts will personally be your health coach.

How does BetterBrain's money-back guarantee work?

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We firmly believe in the effectiveness of our approach, so much so that we're prepared to stake our own resources on it. We will issue a 100% refund if you are unsatisfied for any reason; we just ask that you share which aspects you were unsatisfied with.

Is BetterBrain covered by insurance?

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BetterBrain is not reimbursable by insurance. This means we can offer you full transparency on our prices: no deductibles, no copays, no surprise bills.

Do I need a referral to join BetterBrain?

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No. BetterBrain is right for anyone looking to improve their brain health and brain performance. The sooner you set a baseline understanding for your body, the easier it will be to see your health trends and take action.

Where is BetterBrain available?

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BetterBrain is currently available in all US states except for NY, NJ, and RI. We are working to make BetterBrain available in those three states as well.
Other questions? Feel free to contact us